The Role of Corporate Social Responsibility in Local Community Empowerment in Nglanggeran Tourism Village
Keywords:
corporate social responsibility, local community empowerment, tourism villages, community-based tourism, sustainable tourism.Abstract
This study aims to explore the role of corporate social responsibility (CSR) in strengthening the well-being of local communities in Nglanggeran Tourism Village. Research on CSR in the tourism sector typically focuses on the hotel industry, while studies conducted in the context of community-based village tourism are still limited. This study employed a qualitative approach by observing and reviewing the literature, including ten international journals indexed by Scopus, two books, and three relevant news articles. The study demonstrated that CSR practices help enhance community participation, strengthen the local economy, and preserve the environment. These findings demonstrate that CSR serves as a strategy that helps encourage sustainable tourism growth and improve community well-being.
Downloads
References
[1] Carroll AB. The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders. Bus Horiz. 1991;34(4):39–48.
[2] CNN Indonesia. Nglanggeran jadi desa wisata terbaik dunia [Internet]. 2021 Nov 3 [cited 2026 Jul 27]. Available from:
https://www.cnnindonesia.com/gaya-hidup/20211103102 000-269-716123/nglanggeran-jadi-desa-wisata-terbaik-d unia
[3] Elkington J. Cannibals with forks: The triple bottom line of 21st century business. Oxford: Capstone Publishing; 1997.
[4] Font X, Walmsley A, Cogotti S, McCombes L, Häusler N. Corporate social responsibility: The disclosure-performance gap. Tour Manag. 2012;33(6):1544–1553.
[5] Garay L, Font X. Doing good to do well? Corporate social responsibility motives, practices and impacts in small and medium accommodation enterprises. Int J Hosp Manag. 2012;31(2):329–337.
[6] Holcomb J, Upchurch R, Okumus F. Corporate social responsibility: What are top hotel companies reporting? Int J Contemp Hosp Manag. 2007;19(6):461–475.
[7] Idowu SO, Leal Filho W, editors. Global practices of corporate social responsibility. Berlin: Springer; 2009.
[8] Jamal T, Getz D. Collaboration theory and community tourism planning. Ann Tour Res. 1995;22(1):186–204.
[9] Kementerian Pariwisata dan Ekonomi Kreatif Republik Indonesia. Desa wisata Nglanggeran [Internet]. 2021 [cited 2026 Jul 27]. Available from: https://kemenparekraf.go.id/ragam-pariwisata/desa-wisat a-nglanggeran
[10] Kompas Travel. Desa wisata Nglanggeran raih penghargaan dunia [Internet]. 2021 Nov 3 [cited 2026 Jul 27]. Available from: https://travel.kompas.com/read/2021/11/03/103000427/d esa-wisata-nglanggeran-raih-penghargaan-dunia
[11] Lee TH. Influence analysis of community resident support for sustainable tourism development. Tour Manag. 2013;34:37–46.
[12] McGehee NG. Oppression, emancipation, and volunteer tourism. Ann Tour Res. 2012;39(1):84–107.
[13] Nunkoo R, Ramkissoon H. Residents' satisfaction with community attributes and support for tourism. Tour Manag. 2011;32(5):964–975.
[14] Rasoolimanesh SM, Jaafar M, Ahmad AG, Barghi R. Community participation in tourism development and residents' perceptions. Tour Manag. 2017;61:70–83.
[15] Scheyvens R. Ecotourism and the empowerment of local communities. Tour Manag. 1999;20(2):245–249.
